LIC of India’s Jeevan Shanti - A case of mis-selling?

LIC of India’s Jeevan Shanti -  A case of mis-selling? 

Mis-selling is not just about selling bad products to the consumers. It is also about selling good products the wrong way.

LIC Jeevan Shanti is a fine annuity product. However, the way it is being sold (or so is my doubt), does it fall under the latter category?

Fine products being sold the wrong way or with a wrong impression to the investors.

In this postI will highlight the issues with the promotional material being used to sell LIC Jeevan Shanti.

You can decide if that constitutes a case of mis-selling.

Click here to continue.


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