Drive away the fear of missing out with “Star World Now Trending” - It’s time to say No More to FOMO!

Drive away the fear of missing out with “Star World Now Trending” - It’s time to say No More to FOMO!
~ For the first time ever, Star World & Star World HD to premiere the latest seasons of the hottest shows along with the world ~

Hyderabad, August 2016: In today’s fast-paced world, consumers have the innate desire to receive instant services and real-time information. 

The fear of missing out on the latest trends, including the latest and most talked about TV shows has become very real for consumers. As leaders in English entertainment, Star World and Star World HD will endeavour to fulfill this need of viewers to ensure they aren’t missing out on any of the action by launching a brand new day and date primetime slot beginning 21st September 2016. 

The ‘Star World Now Trending’ slot will air the biggest international television shows soon after the U.S. on weekdays at 9pm and weekends 8pm onwards.

Through the ‘Star World Now Trending’ slot, the channel will be setting a new benchmark by premiering over 8 new primetime shows across the week. It will be a path breaking makeover of the weekday and weekend primetime slot with the highest number of day and date shows compared to any other channel in the English entertainment genre.

Audiences are in for a treat with an exciting and diverse line-up of shows including genre bender shows like SCREAM QUEENS season 2. In thrillers and dramas, the channel will be bringing back EMPIRE season 3, THE BLACKLIST season 4 and HOW TO GET AWAY WITH MURDER season 3. The channel will also premiere season 6 of the feel good comedy show 2 BROKE GIRLS and season 2 of the musical comedy show CRAZY EX-GIRLFRIEND. That’s not all! Catch several new show launches starting September onwards beginning with PITCH, a sports-drama series based on the inspiring journey of a woman trying to create history in a man’s world through Major League Baseball and SON OF ZORN, a live-action animated TV series starring popular Hollywood actor Jason Sudeikis as Zorn.

Commenting on the line-up, a Star spokesperson said, “Star World has always been a pioneer in the English television space by setting benchmarks with innovations, fresh content and engaging experiences for the viewers. With the ‘Star World Now Trending’ primetime slot, we are yet again pushing the envelope to deliver over 8 new shows.  For the first time ever, audiences will be able to catch the latest episodes of all the biggest TV shows along with the world.”


Premieres 21st September | Wednesdays at9pm
In addition to the returning ensemble cast, the new season of Scream Queens will also star Taylor Lautner and John Stamos and is set in a hospital, where some of the most fascinating and bizarre medical cases are under observation.

Premieres 22nd September 2016 | Thursdays at 9pm
Empire season 2 left on a cliffhanger with a death and a wedding. Season 3 will keep the audience intrigued with the Lyon family reeling from a tragedy that could rock the foundation of their relationships and their musical empire.
Premieres 23rd September 2016 | Fridays at9pm
Season 3 wrapped up with a huge twist that not only is Liz very much alive but also that Alexander Kirk, the man Red blamed for her death, was actually her father.

Premieres 24th September 2016 | Saturdays at 9pm
Season 2 of Emmy award winner Viola Davis starrer How to Get Away with Murder unveiled the identity of Wes’ father and the secret behind Frank’s intentions. The new season will continue to dig deeper into the mystery and suspense of Annalise and her interns. Who can be trusted and who cannot, will be the question.

Premieres 22nd October 2016 | Saturdays at8pm
From working as waitresses to becoming co-owners, Max and Caroline still hold onto their dream of expanding their cupcake business. The sixth season is a new adventure for the two girls who are no longer broke.
23rd October 2016 | Sundays at 8pm
Rebecca and her crush Josh get back together in the season finale of Crazy-Ex Girlfriend. Season 2 is a hilarious parody of the effect their relationship has on the rest of the cast. The show stars Golden Globe winner Rachel Bloom in the lead.

Premieres 27th September 2016 | Tuesdays at 9pm
Pitch is a first of its kind series officially associated with the Major League Baseball and focuses on a young female pitcher who becomes the first woman to play in the league when she is chosen to play for the San Diego Padres.

Premieres 22nd October 2016 | Saturdays at8:30pm
Son of Zorn is a unique show centered on a cartoon Barbarian dad who leaves his village in the animated world in order to reconnect with his non-animated teenage son in suburbia.

It doesn’t get bigger or better than this!
Say No More to FOMO with ‘Star World Now Trending’ weekdays at 9pm and weekends 8pm onwards

About Star India
Star India has defined the Indian media landscape for over two decades and today is one of the country’s leading media conglomerates, reaching approximately 650 million viewers a month across India and more than 100 other countries. Star generates 20,000 hours of content every year and broadcasts 40+ channels in 8 different languages, reaching 9 out of 10 C&S TV homes in India.
 The network’s entertainment channel portfolio includes Star Gold, Channel V, Star World, Star World Premiere HD, Star Movies, Star Movies Select HD, FX, Star Utsav, Life OK, Movies OK and Star Plus, India's No. 1 Hindi General Entertainment Channel. It has a leading presence in regional broadcasting as well, through a bouquet of affiliate channels which includes Star Jalsha, Jalsha Movies, Star Pravah, Asianet, Asianet Plus, Suvarna, Suvarna Plus, Vijay and now Maa. It is also present in the Indian movie production and distribution space through Fox Star Studios, an affiliate joint venture company.

STAR India is making quantum leaps in transforming sports in the country by leveraging the group's strengths in superior content and audience engagement. STAR's sports business has grown rapidly to 8 channel properties (STAR Sports 1, 2, 3, 4 and STAR Sports HD1, HD2, HD3 and HD4), making it the leading sports network in the country.

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